It all starts with a
decision
Our customer is the investor
Assila-BTC Hospitality was founded to help developers and owners of hospitality projects increase their returns of investment.
During the lifecycle of an asset, owners rely on many partners whose interests do not fully align with their own. Appointing an independent advisor is essential to preserve the investor's interests.
our
Founder
FRANK HELLER is a hospitality veteran. He began his career in Dubai in 1993 and has worked around the globe since. He was working for Intercontinental Hotels, Millenium Hotels, Starwood Hotels, Falkensteiner Hotels before he took over his role as Managing Director for the well know luxurious Rocco Forte Hotels for more than 15 years.
Frank was leading the opening team as the General Manager for the RF Hotel in Saudi Arabia. He worked hand in hand with the owners to ensure a smooth and hassle-free opening. The RF Hotel was the flag ship hotel of the Rocco Forte portfolio. Since that time Frank had giving advices for several owners and projects in Middle East and Europe.
